In many countries, there is a greater and greater focus on protecting the environment and passing it on to future generations, in an acceptable condition. It places great demands on everyone; politicians, business community and consumers. Politicians must create the framework, and within this framework, the business community must develop products, that enable the consumer to choose quality products that are more sustainable, while at the same time being affordable.

At Innovio, it is our vision to add more sustainable properties to both new and existing products and hereby contribute giving consumers the opportunity to shop more sustainably.